Dow Racing

Dow’s partnership with Richard Childress Racing brings science and innovation to the mobility industry. As lead designer for the 2019 season on social, the goal was to elevate Dow’s current look and feel to more engaging posts, consisting of race track features, post race quotes, results, and current statistics pertaining to Austin Dillon. This was achieved by using more imagery, different type treatment, unique track features and maps, and animated elements.